To think about getting that kind of accolade, in such a short period of time, to be able to book end that now with POY in 2 different spaces, for Freeze and for PM - tremendous prestige for cbdMD.
Ken Cohn Chief Marketing Officer, cbdMD
What makes this award so special is the fact that it's not some panel of experts, some industry group...this is about real consumers who are voting for this product, and that's what makes it really special, and we need to talk about that.
Craig Stevenson CEO, Dr. Scholl’s
“We made a big bet on this Origins line for Lean Cuisine. We knew it was a concept that tested really strongly, we knew consumers liked it, but getting out in the world and hearing how people reacted to it - that's great, especially with the validation from the Product of the Year Award.“
Brand Manager, Lean Cuisine
“I think the 40,000 people is the thing that stands out the most for us. I think we see it anecdotally that word of mouth is becoming more and more important; while I'd love to get the seal of approval from a bunch of scientists that my product works - I know it works, and it's great to have consumers tell me that it's something they really love.“
Brand Manager, Henkel
“Winning the votes and confidence of 40,000 consumers in the survey is just such an amazing honor.“
Senior Marketing Director, Ferrara Candy Company
“Getting that validation from 40,000 consumers who voted for us has been an amazing testament to our hard work.“
Senior Brand Manager, Smirnoff
“We are expanding and for us this is a really big win. We want to use this to talk to consumers and tell them that this is a great product and you should really try it.“
Senior Brand Manager, Kleenex
“You will see it on Energizer Eco Advanced in every touch point in the US. In every package with all of our retailer partners, on our website and digital. You won't be able to see Energizer Eco Advanced without the Product of the Year logo.“