The Largest Consumer-Voted Award for Product Innovation

ACTIVATIONS

HOW TO WIN

PRODUCT ENTRY

April 1st 2021

Eligible products launched after January 1st, 2020.

FINALISTS DETERMINED

FALL/WINTER 2021

A PR and product innovation event attended by industry professionals, press and influencers.

RESEARCH CONDUCTED

WINTER 2021

Kantar Survey of 40,000 shoppers determine winners in each category

AWARDS SHOW

FEBRUARY 2022

Dinner & Awards Show marking the launch of the national PR campaign guaranteeing a minimum of 1 billion media impressions.

PARTNERS