The Product of the Year team is working remotely and available via phone/email if you have any questions or concerns. In these difficult times, we’re working as close to usual as possible to deliver the full Product of the Year program, albeit on a slightly delayed calendar. Sending our very best to you and yours to stay safe and healthy!
The Largest Consumer Survey of Product Innovation
ACTIVATION
WINNER TOOLS
PARTNERS
ENTER NOW
HOW TO WIN
PRODUCT ENTRY
April 1st 2020
Eligible products launched after January 1st, 2019.
FINALISTS DETERMINED
FALL/WINTER 2020
A PR and product innovation event attended by industry professionals, press and influencers.
RESEARCH CONDUCTED
WINTER 2020
Kantar Survey of 40,000 shoppers determine winners in each category
AWARDS SHOW
FEBRUARY 2021
Dinner & Awards Show marking the launch of the national PR campaign averaging 500 million media impressions.