Read Product of the Year CEO Mike Nolan’s thoughts on what’s behind the hearts and minds of today’s conscious consumer in Path To Purchase.
HOW TO WIN
PRODUCT ENTRY
Open April 1st 2022
Eligible products launched after January 1st, 2021.
FINALISTS DETERMINED
FALL/WINTER 2022
A PR and product innovation event attended by industry professionals, press and influencers.
RESEARCH CONDUCTED
WINTER 2022
Kantar Survey of 40,000 shoppers determine winners in each category
AWARDS SHOW
FEBRUARY 2023
Dinner & Awards Show marking the launch of the national PR campaign guaranteeing over 1 billion media impressions.